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Hardy Fly Fishing

Hardy Fly Fishing

Legendary Hardy of England Hand-Crafted Fly Fishing Rods and Reels

Hardy, based in Alnwick, England has been handcrafting innovative fly fishing gear since its formation in 1872, that are still recognized as some of the finest fly rods and reels in the world today. Browse the entire Hardy fly fishing catalog including the. Ultralite and Zane fly rod series, England-made Hardy reels, including the limited edition 150th Anniversary Lightweight reels, and the latest Hardy saltwater gear, including the Zane Carbon reel.



100% Satisfaction Guarantee

We pride ourselves by delivering a world-class, personalized customer experience. If you aren’t happy with a product or service for any reason, we want to know. And we’ll make it right.

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Build Your Own
Fly Rod Combo

Build your own fly rod combo with our Custom Outfit Builder. Select any rod, match it to any reel, choose any line, and customize your new setup. We’ll ship it properly rigged and ready to fish!

Outfit Builder

12 Weeks of Fishmas
Holiday Promotion

Each Monday for the next 12 weeks, our fly shop will drop a new promotion by email highlighting savings on hundreds of items.

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